Bemob vs Adtraxo — free tier limits compared
Bemob vs Adtraxo — free tier limits compared
The bemob vs adtraxo question almost always comes down to one thing: what you get before you pay. Bemob's free plan has been a default starting point for solo media buyers for years, and Adtraxo's free tier is newer but structured differently — 10 links and 5,000 clicks per month, with no time limit and no card required. The difference isn't the headline number. It's what happens when you hit that number mid-campaign, and whether the free tier includes the tracking features you actually need to make a scaling decision.
This comparison breaks down both free tiers line by line: click caps, link limits, postback support, custom domains, sub-ID handling, and fraud detection. Then it covers what each paid tier costs and when the upgrade is genuinely worth it.
What does Bemob's free tier actually include?
Bemob's entry plan is a free tier with a hard cap on monthly tracked events. Historically that cap has sat around 100,000 events per month, with unlimited campaigns and unlimited users on the free plan. That's a generous ceiling compared to most trackers — if you're running low-volume tests, you can stay on it for a long time without paying.
What you don't get on the free tier:
- Custom tracking domain. You're tracking on a shared Bemob subdomain. That's fine for testing, but it means your tracking links carry a recognizable tracker domain, and you have no control over the domain's reputation if another user burns it.
- Advanced fraud detection. Bemob's bot and proxy filtering sits behind paid plans. On free, you get basic filtering only.
- Priority support. Free users go to the back of the queue.
The practical catch with event-capped free tiers is the timing. A 100k/month cap sounds enormous until you're running three traffic sources at $200/day. At that spend, you'll cross 100k clicks in under two weeks — and when you do, tracking stops. Not degrades. Stops. Your postbacks don't fire, your traffic source loses conversion signal, and its algorithm starts optimizing blind. If you're mid-test on a new angle, you've just burned the test.
What does Adtraxo's free tier include?
Adtraxo Free gives you 10 tracking links and 5,000 clicks per month, unlimited campaigns within those links, and full postback URL tracking. The click ceiling is lower than Bemob's, and that's the honest tradeoff — 5,000 clicks is a testing budget, not a scaling budget.
What's included that matters:
- Postback URL tracking on the free plan — server-to-server conversion passing to PropellerAds, EvaDav, RichAds, Taboola, MGID, and solo ad vendors.
- Sub-ID parameter passing (sub1–sub5) so you can segment by placement, creative, zone, and traffic source without extra cost.
- A/B split testing with automatic traffic distribution.
- Per-campaign analytics with geo and device breakdown.
Fraud detection — IP velocity, datacenter IP flagging, bot user-agent matching, uniqueness conflict, and invalid referer checks — is a Pro feature. On free you get the tracking layer without the filtering layer.
Ten links is the constraint most people underestimate. If you're running one offer across three traffic sources with two creatives each, you've used six links before you've tested a single new angle. Link limits force consolidation, which is either discipline or a bottleneck depending on how you work.
Bemob free vs Adtraxo free — side-by-side
| Feature | Bemob Free | Adtraxo Free |
|---|---|---|
| Monthly click/event cap | ~100,000 events | 5,000 clicks |
| Tracking links | Unlimited campaigns | 10 links |
| Postback URL tracking | Yes | Yes |
| Sub-ID parameters | Yes (sub1–sub10+) | Yes (sub1–sub5) |
| Custom tracking domain | Paid only | Paid only |
| Fraud detection | Paid only | Paid only (Pro) |
| A/B split testing | Yes | Yes |
| Time limit on free plan | None | None |
| Card required | No | No |
| Paid entry price | ~$69/mo (varies by tier) | $49/mo (Pro, unlimited) |
Read that table by intent, not by row count. If your goal is "run as much traffic as possible for free," Bemob wins on volume — 100k events is 20x Adtraxo's free cap. If your goal is "validate whether a tracker fits my workflow before paying," Adtraxo's free tier is a complete postback-tracking environment, just small.
Where the free tier limits actually bite
1. The mid-test cutoff problem
Both trackers stop recording when you hit the cap. Bemob's 100k ceiling gives you more runway, but the failure mode is identical: if you're not watching the counter, you find out because your traffic source's conversion column goes flat. Set a calendar reminder at 70% of your cap. On Adtraxo free that's 3,500 clicks — roughly two to three days of a modest solo ad test.
2. Custom domain is the real upgrade trigger
Neither free tier gives you a custom tracking domain. This matters more than most beginners realize. On a shared tracker subdomain, your links inherit whatever reputation that domain has earned from every other user. Some ad networks and browsers flag heavily-used tracker domains. The moment you're spending real money, you want your own domain in the click path — track.yourbrand.com instead of a shared subdomain. Both trackers put this behind the paywall, so it's a wash in the free-tier comparison, but it should be your first upgrade reason.
3. Fraud detection is where the free tiers diverge in cost
Neither free plan filters bots meaningfully. That's fine at $20/day. It's expensive at $500/day, because bot traffic on pop and push networks can run 15–30% of raw clicks if you're buying broad geo and low-quality zones. Adtraxo bundles fraud detection — IP velocity checks, datacenter IP detection, bot UA matching, uniqueness conflict, invalid referer — into the $49/mo Pro plan. Bemob gates its equivalent behind higher paid tiers.
Run the math: if fraud detection saves you 10% of a $3,000/month ad spend, that's $300 recovered against a $49 subscription. The feature pays for itself before you've optimized a single campaign. This is the single strongest argument for moving off any free tier, on either platform.
Paid tier comparison — what you're actually buying
Bemob's paid plans scale by event volume, and pricing has shifted over time — expect entry pricing in the $69–$99/month range depending on how many events you need, with costs climbing as you scale. You're paying for volume plus the features (custom domain, fraud filtering, team seats) that the free tier withholds.
Adtraxo Pro is $49/month, flat, unlimited — unlimited links, unlimited clicks, plus the full fraud detection suite and custom tracking domains. For a solo marketer, the flat pricing is the meaningful difference. Event-based pricing punishes success: the better your campaign performs, the more you pay, which is a strange incentive to build into your stack. Flat pricing means your tracker cost is a fixed line item you can plan around.
If you're comparing more than two options, the same logic applies across the board — see Voluum alternatives for solo affiliate marketers and RedTrack alternatives — cheaper trackers that still do postbacks for the wider field.
Which one should you start on?
- If you're pre-revenue and testing offers: start on Adtraxo Free. Ten links and 5k clicks is enough to learn postback setup, sub-ID structure, and split testing without a card on file. The environment is the same one you'll use on Pro, so nothing changes when you upgrade except the limits.
- If you're already spending $500+/month: skip both free tiers. Go straight to Adtraxo Pro at $49 flat, or evaluate a self-hosted option if you have server skills — Binom vs Adtraxo — self-hosted power vs zero maintenance covers that tradeoff honestly.
- If you need maximum free volume: Bemob's free tier gives you more headroom. Just budget for the upgrade the moment you hit a real test, because you'll hit the cap at the worst possible time.
- If you're running solo ads specifically: the sub-ID and postback handling matters more than click caps. ClickMagick vs Adtraxo — which fits a solo ad buyer better? digs into that use case.
What to check before you commit to either
Three things determine whether a tracker's free tier is a real trial or a demo:
Does the free tier include postback tracking? Both do. If a tracker's free plan only offers pixel tracking, it's not a serious trial — server-to-server postbacks are how modern traffic sources optimize, and you can't evaluate a tracker without them.
Can you export your data? If you spend three months building campaign history on a free tier and then can't migrate, you're locked in. Check export options before you invest time.
Does the pricing model punish growth? Event-based pricing means your bill scales with your success. Flat pricing doesn't. For a solo marketer with unpredictable monthly volume, flat is easier to model. The broader cost picture — including what self-hosting really costs once you count server time and maintenance — is in Self-hosted vs cloud affiliate trackers — the real cost difference.
The bottom line on bemob vs adtraxo free tiers
Bemob wins the free-tier volume contest outright — roughly 100k events versus 5,000 clicks. If your only criterion is "how much can I track before paying," Bemob is the answer.
Adtraxo wins on upgrade economics and feature packaging. The free tier is smaller but complete, and the jump to unlimited everything plus fraud detection costs a flat $49/month with no volume penalty. For a solo marketer whose click volume swings month to month, that predictability is worth more than a bigger free ceiling.
The honest recommendation: use whichever free tier gets you through your first three campaign tests, then move to a paid plan with fraud detection before you scale spend. Free tiers are for learning the interface, not for running a business. If you're still deciding what actually matters on a feature list, Best affiliate tracker for beginners — what to ignore on the feature list will save you from over-buying.
Frequently asked questions
Is Bemob's free tier really unlimited campaigns?
Yes — Bemob's free plan caps monthly tracked events rather than campaign count, so you can create as many campaigns as you want within the event ceiling. The practical limit is the event cap itself, not the number of campaigns, so heavy testing across many angles will burn through the allowance faster than the campaign limit suggests.
Does Adtraxo's free plan include postback URL tracking?
Yes. Adtraxo Free includes full postback URL tracking, sub-ID parameter passing (sub1–sub5), A/B split testing, and per-campaign analytics with geo and device breakdown. Fraud detection and custom tracking domains are Pro features at $49/month.
Which free tier is better for a complete beginner?
Adtraxo Free, mainly because 10 links forces you to structure campaigns deliberately instead of creating dozens of untracked tests. The click cap is low, but the environment is identical to the paid plan, so your setup work carries over when you upgrade. That said, if you're testing high-volume pop traffic, Bemob's larger free allowance gives you more room to learn before you pay.
When should I upgrade from a free tracker to a paid plan?
Upgrade the moment either of these is true: you're consistently spending more than $300–500/month on traffic, or you're hitting your click cap mid-test. At that spend level, fraud detection alone typically recovers more than the subscription cost — bot traffic on broad pop and push campaigns can run 15–30% of raw clicks, and filtering it protects both your budget and your traffic source's optimization signal.
Do I need a custom tracking domain on a free plan?
Not while you're testing, but yes before you scale. On a shared tracker subdomain, your links inherit the reputation of every other user on that domain, and heavily-used tracker domains get flagged by browsers and ad networks. Both Bemob and Adtraxo put custom tracking domains behind their paid plans, so it's usually the first upgrade reason for either platform.
Ready to test the tracking layer without a card? Adtraxo Free gives you 10 links, 5,000 clicks, and full postback tracking — then $49/month flat for unlimited everything plus fraud detection. Start free at adtraxo.com.
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